What to Do about COVID Anti-Vaxxers
A recent study shows that COVID anti-vaxxers are not all the same – and they may not even be anti-vaxxers …
How to Connect Despite Very Different Viewpoints
Healthcare and politics both suffer from not knowing how to connect. But marketing research skills can help bridge the divide …
Will the Future Be about Creating Surprises?
Personalization algorithms provide curated experiences based on what we’ve done in the past. But in the future, will we prefer surprises?
Is Your Marketing Ethical?
If you worry about sounding salesy, here’s how to make sure marketing for your healthcare company is always ethical …
Embracing Our Flaws
In this episode, I explore new approaches to helping people radicalized by extremist ideologies and why embracing our flaws is so important …
Building Bridges against the Odds
Can we forge true bonds of humanity across the political divide, while sidestepping false calls for unity? That’s the question of our time …