Mansa Shroff, Head of Partnerships at WKD.SMRT, discusses the challenges of launching a digital healthcare start-up. Mansa has a background in cross-border strategic partnerships, early-stage capital investments, public health research and startup out-licensing. As a microbiologist by training, she began her journey in the startup world at USDA in 2015. Thereafter, she moved closer to the science of building businesses at Wisconsin’s Technology Transfer Office and Harvard Global Health Institute, supporting the startup ecosystem of Harvard and MIT. Born and raised in Mumbai, India, she is currently the only Indian woman executive on the WKD.SMRT team.

Highlights include:

  • 5:11 – Digital biomarkers
  • 10:44 – Bottlenecks in clinical trials
  • 17:15 – Marketing in the neurology space

Leading with Health Podcast

Leading with Health is hosted by Jennifer Michelle. Jennifer has a Master’s in Public Health and Epidemiology and is a former EMT. Jennifer is President of Michelle Marketing Strategies, which specializes in healthcare marketing. On Leading with Health, she interviews women healthcare leaders about their vision for the future of healthcare.